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| Bits of Video Knowledge: |
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| A study by The Wharton School of Business revealed that video improves comprehension and retention by 50 percent over a live presentation. Other studies have indicated that video speeds up buying decisions by 72 percent when compared to print. Video consumption is destined to increase online and on mobile devices, so don't hesitate to consider how online video might help you sell more and improve your bottom line.
More from the iMedia Connection article:http://www.imediaconnection.com/content/26655.asp |
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| Live in NY: Front & Center with Meredith Vieira |
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 From the Paley Center in New York, Origin Digital will be up close & personal with NBC's Today host, Meredith Vieira, and 130 other influential women in media. For the Women's Leadership Forum on June 2nd, Origin will stream the live event to Paley's site. Follow our tweets for additional information http://twitter.com/origin_digital |
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| Straight from our London Broadcast Headend |
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ITV, a public service network of British TV, has declared Origin Digital to be the online broadcaster of the World Cup for ITV.com. The 2010 FIFA World Cup begins on June 11th but be sure to tune in on the 12th when the U.S. faces England without Beckham. Predictions are leaning towards The States.
 Attention film buffs, Walt Disney Pictures has reinvented yet another throwback with "The Prince of Persia : The Sands of Time." On May 10th, Disney Pictures held the world movie premiere at the London Westfield Shopping Centre with the likes of Jake Gyllenhaal and Gemma Arterton, who is best known for the James Bond Quantum of Solace, in attendance. Origin was there to cover all the live action and now you can watch the rebroadcast on UStream: http://www.ustream.tv/waltdisneystudios |
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Food for Thought:
 Better is the enemy of good  -- François-Marie Arouet better known as Voltaire |
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| The Mobile Word |
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| From iMedia Connection: Perhaps you haven't yet come to terms with the ways mobile will impact nearly every aspect of future life. Consider these 10 areas where the platform is poised to grow significantly in the coming year. |
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 With HTML5 and other available capabilities, Origin Digital is offering a promotional offer for all mainstream Apple devices: iPhone, iPod touch and the controversial iPad. If you're interested in streaming a live event or have a mobile initiative in mind for any of these portable devices, send us your information by clicking here: http://www.origindigital.com/campaign/akamai_iPhone/.
This limited time offer ends on May 31st. |
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| Blog : Origin Perspectives |
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To App or not to App
As companies start to wade their way into the mobile landscape, the first thing that they normally request is if they should build an "app" to distribute their video content to smart phones. This is in part due to the endless Apple iPhone commercials that burn the phrase, "There's an app for that", into your minds. However, creating a specific application for a particular phone(s) may not always be the best solution. In addition to creating a branded application, there are two other options that may be better suited depending on the nature of the business problem that needs to be solved. The options are as follows:
Application
An application is a compiled piece of code that runs on a specific smart phone, or a family of handsets. Each phone grouping (iPhone, Android, Blackberry, Winmobile, Symbian) has its own OS, and a different way of creating, running, and distributing applications. For example, an iPhone application is written in Objective-C and is distributed via the App Store. An Android and Blackberry application is written in Java, and is distributed via their proprietary markets. Windows Mobile requires a C# application and has a similar marketplace. Although for some phones users can directly load applications, the stores/markets are really the only mainstream option and have the advantage of providing updates. Media such as images and videos can be embedded into the application directly into the application.
Pros: Branded user experience, can operate without network connection, fewer compatibility issues with different models within same OS family, more UI options, can provide video playback support
Cons: Users have to specifically search for and install application, unique application needs to be built for each phone OS with little overlap, updates require a new release, including video in the application increases size
Full blog entry :
http://www.origindigital.com/media/blog/ |
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| Origin Digital, an Accenture company, enables organizations across all industries to capture, convert and control high-definition online video. Founded in 1997, Origin Digital's decade of experience provides the company with a competitive advantage in managing online video from acquisition to monetization across all platforms. With ownership of multiple state-of-the-art broadband-specific facilities, Origin Digital combines a uniquely global reach with unparalleled industry intelligence to drive its customer's business objectives forward. |
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