For Immediate Release:

Origin Digital Joins Interactive Advertising Bureau

WEEHAWKEN, NJ - May 20, 2008

Origin Digital, a global video applications service provider, today announced it has become a member of the Interactive Advertising Bureau (IAB). As part of its membership, Origin Digital executives will collaborate with other industry leaders on the IAB's Digital Video Committee and the IAB's User Generated Content (UGC) and Social Media Committee.

Origin Digital provides the capability to seamlessly aggregate, manage, transform, and distribute digital content and video anywhere, in any format, for any device or screen. Its flagship solution, Odaptor, is a flexible, Web-based platform that combines powerful media management and transformation capabilities into a single product. Delivering solutions for live, on-demand and mobile broadcasting, with advertising and user generated content (UGC), to rapidly enabling business models from social networking to new channels 24x7, Odaptor encompasses multiple workflow and distribution scenarios.

"Origin Digital eliminates the complexities, increases the time to market and enhances the reporting associated with delivering ad-supported digital media," said Darcy Lorincz, CEO, Origin Digital. "Our relationship with the IAB will help Origin Digital to continue its focus on supporting the growth of the interactive advertising community."

About the IAB:
Founded in 1996, the Interactive Advertising Bureau (www.iab.net) represents over 375 leading interactive companies that actively engage in and support the sale of interactive advertising. IAB members are responsible for selling over 86% of online advertising in the United States. On behalf of its members, the IAB is dedicated to the continuing growth of the interactive advertising marketplace, of interactive's share of total marketing spend, and of its members' share of total marketing spend. The IAB evaluates and recommends standards and practices, fields interactive effectiveness research, and educates marketers, agencies, and media companies, as well as the wider business community, about the value of interactive advertising

About Origin Digital
Origin Digital, Inc. is a global video applications service provider that applies the rigors of broadcast to the management, transformation, syndication, and reporting for all forms of digital content from any source to any destination. Through its network of strategic partners and directly via global points of presence, Origin Digital provides hosted applications, tools and services to simplify the capture, conversion, and control of digital media across the value chain. Its clients include media and entertainment organizations, enterprises as well as global brands. Origin Digital is closely held and headquartered in the New York Metro Area. For further information visit www.origindigital.com.

# # #